All individuals should have access to fundamental rights, like voting, and Iowa wanted to lead the way in seeing that reality.
Iowa’s Secretary of State, in partnership with Disability Rights Iowa, commissioned a companion video to their award winning* Voting Accessibility Quick Check tool, a printed brochure used to literally measure polling location compliance with the Americans With Disabilities Act (ADA).
Taking their already exceptional printed tool to the next level, Ideeuh was able to incorporate the same graphics used in print to an animated video format. Once completed, not only would the video be available to train poll workers and polling location staff members, but it could be shared and rebranded for other partnerships in other states as well! By re-licenscing the both the original print files and the video to other states, Iowa was able to extend the value of their investment and get an even greater social return for their citizens! (video below is the re-edited Idaho version, for example purposes)
Thank you to Disability Rights Iowa and the Iowa Secretary of State for allowing us to partner with you on this great project!
*The printed Iowa brochure upon which this video was based was nominated for the 2022 NASS IDEAS award and was selected as a top 3 finalist!